Drew Teo

A premium fitness and nutrition brand built for Asia, launched in May 2025. I bootstrapped it to more than US$130K ARR in 12 months and own the whole growth stack.

• Grew revenue 10x through paid acquisition and B2B partnerships, reaching a consistent US$20K+ MRR
• Ran Meta Ads at more than 4x ROAS, shipping about 30 creatives a month at peak with matching landing pages; tracked CTR, AOV, add-to-cart rate and CPA
• Built Klaviyo retention flows behind a 30% repeat rate across 1,000+ customers
• Closed 5+ B2B accounts across lifestyle and fitness channels through outbound
• Ran gym and lifestyle activations; the largest drew 200+ people over two days with three partner brands

First sales hire at an AI-powered maritime intelligence platform. I built the outbound motion and the cold prospecting playbook from scratch.

• Generated US$250K in outbound pipeline in the first 6 months, across 300+ shipping companies in 80+ countries
• Work with the founders on go-to-market, refining messaging and qualification to lift meeting conversion
• Run pipeline and sales activity in HubSpot

A supply-acquisition strategy that targets multi-outlet heartland F&B brands that are underserved by the current delivery platforms.

• Reframed the target profile around zi char, comfort food, halal Western and bakery chains
• Built the prospect list and checked each candidate's platform status